When it comes to the overall speed of your WordPress site, a lot of times we focus on front-end performance and optimizations to improve page load speeds. However, sometimes it is good to look at it from the server-side, where your website originally starts loading. Today we are going to dive into how TTFB (time to first byte) affects you and discuss some easy ways on how to reduce it.
WordPress is flexible enough to create just about any type of website. It’s also incredibly easy to use, which means the technical knowledge for getting started is pretty low. However, because of this, when issues occur (such as inevitable performance drops) you can be left waving the white flag.
Fortunately, there are a few steps you can take to preemptively minimize any serious harm.
Do you remember when you could run a “fast” WordPress website with just an Apache server and PHP? Yeah, those were the days! Things were a lot less complicated back then.
Now, everything has to load lightning-fast! Visitors don’t have the same expectations about loading times as they used to. A slow website can have serious implications for you or your client.
Hey! I’m Alex Denning and seven years ago I founded WPShout. I passed the site to Fred and David when I started university, who have done wonderful work since. I’m now freelancing full time and producing a course for WordPress users to become WordPress masters. Today’s post is an excerpt from the course.